TAGLa_Direct_Mail_Front-01

TAGLa_Direct_Mail_Inside-01

TAGLa_Direct_Mail_Mockup_Front

TAGLa_Direct_Mail_Mockup_Inside

TAGLa - PRINT AD 1

print ad 1 talks about how we usually swear when we lose our items. The body copy states that it is TAG La’s job to be annoying, not you.

TAGLa - PRINT AD 2

fnal print ad 2 talks about we tend to have a mini heart attack when we lose something. We used the heart rate to indicate the beating of our heart and it is also “beeping”. The body copy states that you can “rest assure” with TAG La

TAGLa - PRINT AD 3

Our fnal print ad 3 is one of the most common ways for us to say when we lose our phone. The body copy asks the reader “do you say this line often?” is to trigger their mind to think about this ad

AMBIENT ADVERTISING - 1

For the ambient ads, we tend to use table stickers to be stuck onto the table in school libraries because students tend to forget their things easily on the table (we have a friend who always lose her stuffs on her table - she inspired us to do this). The table stickers are bright enough to leave a “spot” on the table so that students can place their easily misplaced items (such as cable, earphones, pendrives, etc) on the stickers.

AMBIENT ADVERTISING - 2

For the ambient ads, we tend to use table stickers to be stuck onto the table in school libraries because students tend to forget their things easily on the table (we have a friend who always lose her stuffs on her table - she inspired us to do this). The table stickers are bright enough to leave a “spot” on the table so that students can place their easily misplaced items (such as cable, earphones, pendrives, etc) on the stickers.

TAGLa_Ambient_Mockup_1

TAGLa_Ambient_Mockup_2

BILLBOARD - 1

BILLBOARD - 2